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Category: copy writing

bionic reading

Bionic Reading, helping dyslexic disability access

Many years ago we revealed to our clients a new disability access font aimed at helping folk with dyslexia [see: ‘dyslexiefont‘ September 2015]. Now there’s another method to help struggling readers and it’s called ‘Bionic Reading‘. As with Dyslexiefont, Bionic Reading is a method of helping the eye to identify and remember words using bold segments. This especially helps with longer documents, speeding up the reading process. As the brain learns the protocol your brain starts to recognise the bold part of the word and works the rest out for itself. For example, the last paragraph above would visual look like this using the Bionic Reading method: As with Dyslexiefont,...

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New web design for Canterbury Electrical business AAPH

Canterbury based AAPH Electrical originally contacted OHM for advice about marketing within the local communities. The conversation quickly turned to 2 key media components for any business Logo? Website? With neither boxes ticked, OHM advised that both needed to be in place before any other promotion campaign could be looked at as both would feature on any future advert, stationery, workwear etc. Logo design A quick and simple design compatible with all future media use (vector format), the new logo can be used by the client for every purpose the business is going to require in the future and forms the most important part of the corporate look and feel...

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re-skin example wordpress web design in kent

Client re-design special offer

We’ve recently offered existing clients a discounted re-design or re-skin of their older websites. As web designers we are fully aware of the changes within the web design trade that can affect our clients websites, especially the older web page designs. This is the first of the new website re-designs that replaced a 6 year old website (in this case 3rd generation design). The whole process was completed within a day so minimal impact on this high traffic site. We also took the opportunity to give the clients content and SEO (search engine optimisation) a quick health check and made some tweaks to accommodate Google’s page layout requirements. Client’s comments…...

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mercury press article about web design

Local press feature web design article by Oast House Media

As web design members of Deal and Walmer Chamber of Trade we were asked to supply a short article about web design. Peter Davies (DWCT sec) puts together business interest editorial on behalf of the chamber every month so we were honoured to get the call. The request was for local interest, Covid and web design piece (which we’ve already covered in recent post) up to 300 words. The Mercury editorial team also edited the content but basically it’s what we supplied. As media consultants it’s always nice to be asked about websites but we also cover print, advertising, logo design and more, see: www.nigelstevenson.co.uk We also completed the new...

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monthly clients newsletter

Newsletters and Google SEO (Newsletters explained)

With new web design clients joining us every month and the increased interest in websites and Google search engine optimisation, it’s very important to get some feedback from everyone using Oast House Media. Our newsletter (see July 2020) goes out every other month via the Mail Chimp e-mail system which also gives us an insight as to who looks at the content and which articles are of interest. For example, the graphic shows us that the Manston article was more popular than the training post, no surprise there, the same item was covered by the BBC the previous day and as SEO copy writers we were using the news spike...

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WordPress web design upgrade for old client

Local garden maintenance client Carrington & Son have been web design clients for over 6 years but owner Neil Carrington knew it was time to get his web pages ‘mobile friendly’ having read our Newsletters. The new WordPress web design is closely based on the old format using the same content (text created by co-director Wendy Stevenson) but Oast House Media also sourced new free images, upgraded the Google SEO and re-designed the pages so they are mobile responsive. We also created the unique icons you can see on the web pages.        

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canterbury airport transfers website

Airport transfers new website design goes live

Last month we blogged that Canterbury based airport transfers company Canterbury Airport Transfers had commissioned a new WordPress website. This is a very competitive market so a top web design with good SEO was required but to achieve we also needed to supply: new logo design graphic design free images copy writing SEO content Google map design We took a look at the competition and realised none of them use Google’s powerful ‘my maps’ software. With this free service you can create your own maps and locations. We built one a few years ago for a local restaurant, since then Google have added some great new features that help enhance...

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refreshed website content

Refreshed content – the simple SEO answer to going top of Google?

There is no doubt that since Google kicked ‘back linking’ into touch a few years ago it’s now all about streaming original, quality, keyword heavy content into your web pages. Our website homepage is updated on average every week (with posts like this) and the results are very rewarding. In our trade, being top of Google for “website designers in Kent” is a great achievement because every website designer in Kent is trying to do the same thing. But there’s no magic, no tricks, just a few minutes a week adding content. For WordPress websites this is easy… pick a subject you know all about write about 300 words add...

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copyscape search website

How to search and stop other web users copying your content from your website

Probably one of the most dangerous games you can play – plagiarism! Get caught and the legal fees could run into £k’s. There is a modern myth on the internet that because it’s free you can use it? Images usually, stolen and used without written consent, but text content or ‘copy’ as we call it can also be stolen. Unlike an image, stolen text is a lot harder to trace so we recommend Copyscape. www.copyscape.com To check results simply enter the web page URL (address) and click search, if you match you’ll get see a list of websites using the same content. Try putting www.bbc.co.uk if you’re not sure. A...

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