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Category: Google SEO

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QDF Google algorithm puts OHM clients on page 1

OHM have been aware of the Google QDF algorithm for some time and used it to delivery page 1 national search status for clients i the past. QDF means Query Deserves Freshness and is a Google ranking factor served up when a search query uses search terms that match a ‘spike’ of data requests. In laymans terms if Google is being hit with a spike of similar searches Google will change its search algorithm to find recent content rather than quality content. You can see this every day with news trends like a statement from the PM, corona virus and sports news etc. When you search for that information the...

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new website for seo company in kent

The power of back links

A few years ago back links to your web pages from directories and other larger websites were the best way to get your website top of Google. In fact a lot of investment went into link building and link farming, a truly global and lucrative business. Then, overnight Google said NO! Google was placing websites on its search engine results pages (SERPs) in order of popularity, that popularity was assessed on back links, the more back links, the more popular you are and if the back link was from a rated web address you got even more of a boost. So you can see why link building became a bit...

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google search no result

What words get a no result on Google searches, the !! story

There aren’t many searches that result in “Your search did not match any documents” on Google and as the worlds biggest search engine refines its search algorithms it’s unlikely to be beaten – or is it? Many years ago in the early days of search engine optimisation development we discovered that the first letter of the keyboard alphabet is not an ‘A’ as we all assume, but ‘!’ – the exclamation mark. With this knowledge it was easy to trick simple search engines if we used the exclamation mark as part of the title or reference text cached by the search database. For example we were top of all searches...

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free website updates for OHM clients

Google SEO clients get FREE updates

Working with our partner company GoTopSEO, all SEO clients enjoying the Google campaign management package receive FREE updates including new pages. An example of this is Deal based B and B numberonebandb.co.uk As part of their keyword phrase agreement the owner identified ‘cycling’ and ‘golf’ holidays as a possible search terms used by potential customers on Google. To assist GoTopSEO have added 2 new pages free of charge: Cycling Friendly Holidays Golf holiday accommodation These 2 new pages have specific keywords embedded in the page and source code content, Google will find this information and rank these pages creating more traffic for the website. In this case the client offered...

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Web design and SEO client sales increase over 400%

We’ve just received a sales income update from a client retailing medical trade stationery showing a 400% increase on product sales over the past 12 month. We converted the site to a Google mobile friendly (responsive) web design 5 years ago and as you can see there’s almost a 50:50 split on device platform use. This confirms Google’s decision to enforce and punish any websites not conforming to their ‘responsive’ requirements and condones our move many years ago away from traditional web page design to WordPress responsive web design. The increased sales over a 12 month period would be the envy of many on-line sales companies. This has been achieved...

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New website for Ivy

Neil Carrington contacted Oast House Media earlier in the month requesting a WordPress upgrade for his old static page design (Garden Services) plus a new 4 page website for his new business – Ivy Removal. If you’ve ever had the pleasure of removing ivy from your property you will know it is a gardeners nightmare, but did you know it’s poisonous? It’s also very difficult to completely eradicate, leave one tiny bit of the plant and in the right conditions it will grow back. That’s why Neil identified this niche area in the gardening services market and requested the new website, complimenting the existing services already offer on the main...

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website design for mobile devices

Low cost web design for start-up businesses in East Kent from just £450.00 inc

Not every business can afford a big budget web presence, charities and clubs struggle to find funds for websites, new business start-ups have to be careful with outgoings. These are all good reasons to consider a low cost web design – will there be a compromise on quality? No! The compromise will be on the number of pages you can have but with training you can add these yourself because all our website can be edited by the client. Our post design support and training is free so you could opt for our £450 entry level web design package that includes… first years hosting 3 web pages theme design layout...

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website designers in east kent

How to Research Keywords for Google SEO?

Top SEO tips for your business website

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Karllee WordPress website design upgrade

Karllee construction WordPress website design upgrade goes live

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lost emails

Client loses £1,000s business from website inquiries

Make sure your emails are working or risk losing out

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