If you didn’t know already, The Open Golf Championship is back in Kent at Royal St George’s, Sandwich 15th to 18th July 2021. With an estimated daily attendance of 130,000 plus a commercial tented area bigger than Eastry, there’s a lot of interest for local businesses.
The obvious winners are any of the service industries like accommodation, transport, food etc but there’s also a support requirement for the 1000s of international business that came here in readiness weeks ago.
One of our suppliers have an employee who takes every July off to work to attend The Open. He’s proved to be a real asset to his part time employee CBS TV.
His job? A Gopher! What does he do?
The CBS team are constantly in need of something, not everything works when they arrive and they all get hungry. So a Gopher’s job is to go get, whatever it is (go for this, go for that).
All the trade stands, networks, players, support teams etc all need something, but in the middle of the sand dunes it’s not always easy to find. So guess what, they Google it and then send the Gopher out to collect.
Thatched hut in the Master Card enclosure at The Open Golf, Sandwich (courtesy Mark Padfield)
So it’s not just the accommodation, transport, and food services that can make something from this event, services like electrical wholesalers, sign makers, plumbers, vehicle services and so many more could get the call.
In fact only last week we were contacted by client Padfield Thatchers who asked us to update their website having just thatched a copy of the 1st hole starters hut for the Master Card stand.
Make sure your website is Open friendly and ready to support Kent’s premier sporting event
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