Category: Google SEO

google ppc click fraud

Click Fraud on Google PPC, are you being scammed?

You will not be surprised to know that Click Fraud is rife on the internet with scam sites set up to bleed a legitimate advertisers budget dry. What may shock you is the amount of Click Fraud or ‘invalid clicks’ on Google’s PPC (pay-per-click) ad platform. Where are Google’s PPC ads? If you complete a popular search on Google your SERPs (search engine results page) will have 10 natural listings (desktop view) sandwiched between Google PPC ads at the top and bottom of the page. In this example Jet2 are managing a PPC campaign that includes ‘cheap flights to Tenerife‘. Now we know only a small percentage of browsers actually...

plans2build wordpress web re-design in kent

North Kent Architect website re-design

Plans2build based in North Kent have been web design clients since 2012 with their original 9 year old static .html web design serving them well. Having read about our website upgrade special offer, business owner Butch Hall contact the team requesting a ‘like-for-like’ design. The new web pages matched closely the old design but with all the new actions required to pass the Google mobile friendly test, something the client specifically requested so as not to lose any corporate ID. The new web pages also show more recent projects and 3D renderings created by the clients CAD system. The next step will be the FREE WordPress training we offer to...

re-skin wordpress web design in kent

Up to 50% off client website re-designs

With many long standing web design clients of nearly 20 years it is important to keep web pages up to date as the internet evolves. Oast House Media offer up to 50% off upgrades to help this process and to say thanks to our loyal client base. See Why use us. Old for new We still have some very old ‘.shtml’ / SSi website clients that do not conform to Googles strict ‘responsive’ requirements, the old software used to update these old sites is also not supported any more. These rare beasts are on our ‘endangered’ list and need immediate updating to WordPress that guarantees conformity and future proof. WordPress...

ruth almighty cleaners web design

New client brings a clean website

Ruth Almighty Cleaners based here in Deal were unhappy with their web hosting and design support so decided to google ‘web designers in Deal’. Finding Oast House Media top of the search we got the call and on agreeing the prices, transferred the web pages and web name over. We also updated the old design and added a new Covid 19 disinfection service It is hoped that we will be building a new website for Ruth to help display all services and target specific area on Google in the near future see website: ruthalmightycleaning.com

How do you get to the top of Google search results top

How to go top of Google top SEO tips

Firstly let’s be clear about what not to do and dispel a few myths about Google and SEO (search engine optimsation). As you already know, Google.co.uk is the UK biggest and most successful search engine with nearly 90% of the entire on-line UK search market. Myths Common myths we are asked about… clicking on your Google listing like a demented woodpecker will not enhance your position buying thousands of back-links to your web pages will not enhance your position (and could get you black listed for doing this) repeating the same keyword phrase or geographical town many times (spamdexing) will not enhance your position (and could get you black listed...

On-line shopping and services enquiries surge

On-line shopping and services enquiries surge

We’re coming up to a year now since WHO announced a global pandemic. Covid 19 has been devastating for many businesses especially in the hospitality sector. see sky.com Here at OHM we’ve seen a corresponding increase in web site design and search engine optimisation enquiries. The trend is definitely towards the safe on-line environment thanks to pioneers of the service like Amazon and eBay. Stats indicate a 200% increase in on-line sales. ‘Click and Collect’ is now the new bye-word for social distancing purchases, you can even buy a car using click and collect; and they are here to stay – short term as we all work to the lock...

holistic website design google search in kent

How to go top of Google in 24hrs

Big claim but very realistic if you know how Google works and how to focus keyword phrases. Last week (22-1-21) we issued a news blog about ‘Holistic WordPress web designers‘. This week (25-1-21) the news blog is page 1 on Google (see screen sample). If you then add the area keywords of ‘Kent’ or ‘East Kent’ the search result improves to page 1, site 1 as the competition for the phrases diminishes. This was achieved within 24 hours but why did it work so well? The search phrase ‘Holistic WordPress web design’ is unique, in other words there’s not so much competition on Google (approx 5,000,000 results) from other websites...

number one b and b in deal

Number One B and B are No 1 on Google

Long term website design clients Number One B and B in Deal, Kent are one of the top accommodation venues in East Kent. Just a few yards from the sea the rooms and breakfasts are first class. That’s OK, we all know that in Deal but holiday makers and businesses from outside the area rely on Google to find a place to rest. Therefore having a professional web design and a Google search engine optimisation marketing plan in place is vital. As you can see from the most recent campaign month Number One B and B is nearly page one on Google for all the most popular search terms This...

monthly clients newsletter

Newsletters and Google SEO (Newsletters explained)

With new web design clients joining us every month and the increased interest in websites and Google search engine optimisation, it’s very important to get some feedback from everyone using Oast House Media. Our newsletter (see July 2020) goes out every other month via the Mail Chimp e-mail system which also gives us an insight as to who looks at the content and which articles are of interest. For example, the graphic shows us that the Manston article was more popular than the training post, no surprise there, the same item was covered by the BBC the previous day and as SEO copy writers we were using the news spike...

A beautiful new website for Beautiful Homes UK

A referral from our business partners GotopSEO, Deal based Beautiful Homes UK already had a website but there was a problem, it was a Wix website! OK, what’s the problem with a Wix website i hear you say? Well you can ask co-director Cian O’Hanlon, he built it. The age old problem with any of the cloud web template packages is the Google SEO, it sucks! Do not expect a ‘catch all’ design process like Wix to work with Google, no chance, Google is very selective about how it caches data from website, that’s why we built the Beautiful Homes UK website (and all other web clients) using WordPress. WordPress...